Telford Growth Enabler
Strategic business review & pathway to growth
As part of its commitment to nurturing and growing its local economy, Telford & Wrekin Council has launched a strategic business analysis and growth service to assist local companies identify and validate opportunities and barriers. The aim is to help you better understand your business and develop plans to realise significant improvements across all areas.
The service is delivered by Good2Great and funded by the UK Government through the UK Shared Prosperity Fund.
✅ Free to access for businesses located in Telford & Wrekin Borough
✅ Supports all business sectors
✅ Provides access to ongoing support to assist you on your journey to sustainable profitable growth
5-Step Process
Proven analysis and planning for growth
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✅ Proven, best-of-breed industry leading analysis tools identify barriers and opportunities
✅ Support from local team of business growth experts
✅ Perfect for product and services based businesses
and B2B and B2C
✅ Provides specific business related action plans aligned to your business goals
As the Founder and Managing Director of Good2Great, his experience of over 30 years has helped thousands of businesses—from startups to companies exceeding £50 million—achieve their goals through customised programmes and hands-on support.
Johnny has worked with an array of industries, including Food, Drink, Hospitality, Manufacturing, Tech and more. He also holds a Masters in Organisation Development and is a Chartered Marketer.
Nicole Edwards has a background in managing the commercial performance of over 50 Shell fuel stations, where she collaborated with, and led franchisees to achieve over £40 million in annual retail sales across the Midlands and Central London. She focused on driving sales, maintaining financial health, managing risk, ensuring safety, and upholding compliance standards.
Nicole was key in improving operations, processes, and projects, including redesigning the Shell/Waitrose conversion process, which involved site selection, new store launches, and hypercar programs. Additionally, she brings 12 years of experience from the corporate division of Volkswagen Audi Group.
Nick Bromley FCCA is a Chartered Certified Accountant with over 18 years of experience in the accountancy industry, and is now running his own accountancy practice in Ludlow. He specialises in delivering a wide range of Accountancy and Tax services tailored to the needs of individuals, partnerships, and companies across various sectors.
Nick is dedicated to helping small business owners navigate the complexities of finance with confidence. By taking the time to understand each client’s unique needs, Nick strives to empower them to take control of their finances, grow more profitable businesses, streamline their operations, reclaim valuable free time, and, where possible, reduce their tax burden.
Eddie Allan is an accomplished business advisor and entrepreneur with a proven track record in helping businesses thrive. As the Lead Advisor and Head of Programme Delivery at Good2Great, Eddie specialises in guiding entrepreneurs through the complexities of business development.
His expertise includes delivering tailored training programs and strategic guidance that empower business owners to achieve sustainable growth. Eddie's work is driven by a deep commitment to community development, leveraging his extensive experience to ensure businesses not only succeed but also positively impact their local areas
Sarah Hooper is Senior Business Advisor with Good2Great and has 2 businesses of her own - Rosie Posie Wedding Flowers and Thrive HR UK.